Brightspot GO is a business-ready enterprise CMS

With Brightspot GO, you can design, create and launch enterprise-grade digital experiences in days or weeks—not months—whether you have a development team involved or not.

Why Brightspot GO Is Different
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Launch your new CMS in as little as 45 days

With dozens of content types, lists and layouts modeled and pre-packaged out-of-the-box, Brightspot GO gives your content teams the power to publish on day one.
Articles and listicles
These include enhancements for images, quotes, videos and more
Blogs and blog posts
Pre-built content types include built-in commenting capabilities
Live blogs
Cover real-time events with this timestamped experience
Upload from your preferred OVP and set custom metadata
Email newsletters
Seamlessly distribute via your preferred ESP

Brightspot GO includes the features, functionality and flexibility that industry-leading brands require to tell their stories

With Brightspot GO, we were able to rapidly migrate off WordPress with a full site rebrand and gain the immediate benefits of faster publishing and improved site performance with our new platform.
Andrea Pearson, Chief Growth Officer, DispatchHealth
Andrea Pearson, Chief Growth Officer, DispatchHealth
DispatchHealth Brightspot promo
From understanding our GraphQL-powered APIs to steps for modifying and extending GO's pre-built content types, these FAQ resources will help your team start building today.
Not sure if Brightspot GO is right for your use case? Want to know if we can handle one of your unique requirements? Let’s talk it over.
Building third-party integrations can be complex, expensive and time-consuming. That’s why Brightspot GO pre-packages the most popular and important integrations directly into the CMS.
Monetize content and pages within your website or app
Collect and view site performance data and gain actionable insights
Enhance content creation and delivery with AI and machine-learning tools
Reach the right digital audiences through an integrated martech stack
Media libraries
Easily search for assets via external sources directly from the CMS
Paywalls & payments
Manage your eCommerce payments, digital access and subscriptions
Photo services
Access stock and rights-managed imagery directly from the CMS
Distribute content quickly via the world’s biggest social-media platform
Reach global audiences through machine and human translation services
Multimedia publishing via the most popular online video providers

The best value you will find in a CMS

The Brightspot GO platform costs a fraction of what it would cost to build the same experience with your own team. You will also realize immediate cost savings and efficiencies through our secure, cloud-hosted solution backed by 24/7 monitoring and support.

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24/7 performance and security monitoring
Reliable platform hosting and support
Managed services and developer support
5T of monthly storage and bandwidth
Automatic upgrades to deliver new features
50+ of the most popular integrations out-of-the-box
Customizable no-code/low-code platform


Here are some of the questions customers ask when evaluating Brightspot GO as their CMS solution.

What is the difference between Brightspot and Brightspot GO?

"Brightspot" is the name of our company, as well as the name of our platform, upon which we have built the Brightspot Enterprise CMS as well as complimentary products like Brightspot Assignment Desk and Brightspot Media Desk. "Brightspot" also incorporates our Delivery organization, which builds world-class digital experiences and custom CMS extensions and integrations for our customers. "Brightspot GO" is the SaaS version of our enterprise CMS—designed to dramatically accelerate the launch and management of enterprise digital projects as well as substantially reducing the dependency on development resources required to accomplish them.

How many environments come with a Brightspot GO license?

Simply put, as many as you need. Typically, users of the Brightspot GO SaaS CMS only require a single production environment for publishing activities. We are happy to talk to you around specific needs for different use cases around CMS migrations, development testing and more.

Does Brightspot GO include hosting?

It sure does, and we consider one of the many significant benefits of our offering. Your Brightspot GO license includes hosting on one of the world’s most comprehensive and widely used cloud platforms, up to 5T of monthly bandwidth and storage at no additional cost, 24x7 monitoring and security and automatic upgrades to ensure you are always on the most current version of Brightspot and seamlessly able to access all features and functionality as they are released.

Do I have to use Brightspot GO's front ends?

No, you can use any front end you’d like, whether that’s a React FE, simple HTML, CSS and JavaScript, or hanging on to your newly launched look-and-feel.

Brightspot GO technical FAQs

Which APIs does Brightspot GO support?

Brightspot GO supports GraphQL and RESTful content delivery and management APIs and webhooks to make it easy to connect to Brightspot from front-end experiences built in whatever language, framework or environment you prefer.

Brightspot offers two types of configurable GraphQL APIs. They are the Content Management and Content Delivery APIs, commonly abbreviated as CMA and CDA, respectively. With some very light configuration, GraphQL schemas and APIs are automatically generated and updated with each change to relevant data models and business logic.

Visit our developer documentation for more information:

Does Brightspot GO support webhooks?

Using Brightspot, you can create webhooks in two ways. The first way is the standard way you create a webhook—through configuring APIs; however, Brightspot also allows webhooks to be easily created via its editorial UI.

In the image above, the user is able to simply navigate to a section within Brightspot CMS, select REST Management API from a dropdown list, and then see an interface with all necessary elements laid cleanly out for them.

After entering a name for the API and defining the API's URL (not the same as the webhook's URL—a conversation for another day), the user can click "Add Webhook," which pops open a content edit form where they can define the URL to which metadata is sent as well as what event triggers the webhook.
Topics are the events discussed above. Many of these come out-of-the-box with Brightspot: Publish, Conversation, Translation, Workflow—and quite a few more than those. Depending on which topic the user chooses to "listen" to, the UI morphs to add deeper configuration functionality.

From those examples alone, outside apps can receive notifications when something is published, when a comment is made in the conversation widget, when a translation has transitioned to any number of states, or when an asset progresses through a workflow.

All of this is highly actionable information for an editor.

Content filters allow a user to dig down with even greater granularity as to which specific event triggers a notification. Maybe the user only wants the webhook for a particular site in their multisite environment, or maybe only for the notification to trigger the first time a specific event occurs.

All possible.

As software-as-a-service platforms continue to enjoy widespread popularity across the internet, webhooks remain a valuable way to get these platforms to communicate, and more importantly, ensure the users of these platforms are well aware of relevant changes the moment they are made. And with Brightspot, you get the tools to make webhooks however you prefer to do so.

How do I create my own content types with Brightspot GO?

Brightspot GO gives editors even more flexibility than before by enabling them to create their own content types in just a few mouse clicks. The video below shows how easy it is done.
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Video Companion
Inside Brightspot: Editorial content types
Visit our developer documentation for more information on creating new editorial content types.

How do I customize or create my own front-end theme and/or style guide?

Brightspot Styleguide
Brightspot Styleguide
With GO, you can customize your front end however you’d like. You can likely get most of the way there with our theme editor and no-code, in-CMS customization tools. To go further, you can add CSS within Brightspot GO, giving you a low-code option to customize your front end(s). If you have developers and choose to, you can also create a professional software project and edit the entire front-end bundle of JavaScript, CSS and Handlebars templates to take your customization as far as you’d like to go.

Visit our developer documentation for more detailed information on managing, customizing and extending themes.
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